On March 18, 2024, Affinity Health Services filed a notice of data breach with the Attorney General of Montana after discovering that an unauthorized party was able to access portions of the company’s ...

In my opinion, there is a huge problem in the world of pharmaceutical marketing. Last year, companies spent just under $8.1 billion on marketing campaigns, with over $4 billion allocated to target ...

NEW YORK--(BUSINESS WIRE)--Affinity Solutions (Affinity), the leading consumer purchase insights company, today announced that it has been recognized as an Enrichment ‘one to watch’ in the Modern ...

Samba TV, a provider of TV technology for audience data and omniscreen measurement, has announced the integration of Affinity Solutions’ Purchase Media Metrics (PMM) data to empower brands and ...