Mattel is making She-Ra part of the Barbie universe Mattel Calling all princesses of power! She-Ra, Princess of Power, is getting her first-ever Barbie doll in celebration of her 40th year of fighting ...

She’s a Barbie girl. Aaliyah has joined the hallowed halls of legendary singers immortalized in Barbie form by doll maker Mattel. The collectible Barbie, which celebrates the artist’s enduring ...

On Jan. 16, Mattel, the powerhouse behind the iconic Barbie doll, released a special edition Barbie to commemorate what would have been Aaliyah’s 46th birthday. The $55 doll, which sold out within ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. Mattel has created a collectible Barbie in honor of the ...

Antioch was a “Barbie world” Saturday when people of all ages from Lake County and beyond expressed their love of the famed doll at the first Barbie’s Birthday Bash event downtown. Presented by the ...

Mattel is making She-Ra part of the Barbie universe She-Ra, Princess of Power, was first introduced to Masters of the Universe fans in 1985 To celebrate 40 years of fighting evil and saving the day, ...