MELBOURNE, AUSTRALIA / ACCESSWIRE / July 16, 2023 / Zib Digital, the leading digital marketing agency Melbourne-wide, emphasises the potential of retargeting ads in search engine marketing (SEM) ...

For every customer who visits a brand’s website but leaves without making a purchase, retargeting ads have long been the go-to strategy for marketers aiming to convert them. However, once the go-to ...

Over the weekend, my son and I were looking at new car options on Edmunds.com. After about 45 minutes on the site, I decided to leave the virtual showroom only to be 'stalked' by car ads for the next ...

Retargeting has long been a staple of digital marketing. We've all seen it in action: you browse a product online, and suddenly that item follows you across the web. But what if we could take that ...

CHICAGO, Nov. 7, 2025 /PRNewswire/ -- Digital Silk, an award-winning agency focused on creating brand strategies, custom websites and digital marketing campaigns, has shared insights on how ...

Despite of this retargeting trend becoming an integral part of the digital marketing world, still many marketers are unfamiliar of its effectiveness. Hence, to understand the state of retargeting ...

Navigating the challenge of customers showing initial interest only to drift away is a common conundrum in the digital realm. Surprisingly, research reveals that an overwhelming 98 percent of site ...

I recently caught up on the newest Merkle Digital Marketing Report. One data point stood above the rest as the media relayed the report’s findings: Google paid search spend went up 23% in Q2 2017.