New York-based publisher introduces specialized book promotion, and e-book marketing as the independent publishing sector reaches $2.4 billion globally The launch addresses growing demand from ...

Marketers and advertisers today are busier than ever before. From managing large scale projects to handling simple daily operations, there’s a lot to handle. Enter “inbound marketing”. The use of ...

Marketing is critically important to a book’s success, yet time spent on marketing means less time for writing. Here, I share 10 set-and-forget tips to put an e-book’s most important marketing on ...

Open Road Integrated Media (OR/M) was founded in 2009 by former HarperCollins CEO Jane Friedman and legendary film producer Jeffrey Sharp. Their goal was to breathe new life into literary fiction and ...

The best digital marketing strategy for an ebook is to create a comprehensive content marketing plan that includes a mix of tactics such as email campaigns, social media promotion, search engine ...