Forbes

What Labubu Teaches Businesses About Viral Marketing

PARIS, FRANCE - MAY 23: Close-up detail view of a blue turquoise fluffy Labubu monster charm doll, next to a yellow Labubu doll, on May 23, 2025 in Paris, France. (Photo by Edward Berthelot/Getty ...
Forbes

How Labubu Dolls Took Over The Internet

Close-up detail view of seven Labubu monsters / charms / dolls / plus from "Big Into Energy" collection : Loyalty, Happiness, Luck, Hope, Serenity, Love an Secret, during a street style fashion photo ...
Yahoo

What’s a Labubu and why do I need one? Everything to know about the viral stuffed toy that has people talking.

Add Yahoo as a preferred source to see more of our stories on Google. A Labubu in Paris in June 2025. (Edward Berthelot/Getty Images) (Edward Berthelot via Getty Images) Take a quick scroll through ...
CNN

Labubu: The ‘kind of ugly’ plush toy that has taken the world by storm

People across Asia flocked to shopping malls and online stores Friday as they scrambled to get their hands on the latest edition of Labubu, a collectible toy that has sparked buying frenzies the world ...
CNBC

This $30 Labubu doll became an international status symbol—it brought in $423 million for its company last year

It was a sunny Thursday evening in New York's Washington Square Park. People gathered there for one reason, and one reason only: a Labubu fashion show. On June 12, Labubu lovers strutted down the ...
Women's Wear Daily

Labubu vs. ‘Lafufu’: How to Spot the Differences Between Real and Fake

Labubu charms are one of the trendiest, most popular accessories of 2025. Seeing a rise in 2024 and beyond, the Pop Mart plush toy, inspired by Kasing Lung’s “The Monsters” storybook, features ...