The Broadcasting division of UTV, which recently announced the launch of its latest offering, UTV Stars, has commenced its brand campaign iterating the brand promise of ‘Touch Feel Believe’. The ...

Bollywood entertainment may be widespread on television in India, but the number of channels that cater precisely to this genre are very few and far in between. When UTV Broadcasting launched UTV ...

The Indian Film Industry has earned immense admiration and loyalty of people of not only in India but worldwide. To immortalize this legacy, the official channel of Bollywood launchesthe first iconic ...

UTV Stars has launched on Indian televisions, and a new brand campaign aims to drive more viewership to the channel. The campaign is a 360-degree one, encompassing television, print, radio, internet, ...

New Year’s is the best time to let bygones be bygones and start afresh! It gives us a chance to forgive, to do better, to do more, to give more, to love more… And stop worrying about what if and start ...

Have you ever imagined what it must feel like to be the intimate insider of Bollywood? To hob-knob with the who's who of the inner circle (of Bollywood) and get Up, Close and Personal with them? It ...

This new tele contest takes the concept of a talent hunt to the next level. Hindi lifestyle channel UTV Stars plans to find an official face for their brand through a TV show, The Chosen One. This new ...

Have you ever imagined what it must feel like to be the intimate insider of Bollywood? To hob-knob with the who’s who of the inner circle (of Bollywood) and get Up, Close and Personal with them? It ...

Mumbai: UTV Stars has appointed Rickshaw for the brand’s creative duties. Rickshaw is taking on the creative mandate of UTV Stars starting with the campaign of the channel’s two shows – Live My Life ...

UTV STARS today entered the UK market as a free-to-air speciality entertainment channel named UMP STARS, dedicated exclusively to Bollywood. The channel content will comprise features and reality ...