"ECAPI creates a shared language that can reduce integration overhead while still supporting innovation," said Barbara Kalicki, Associate Director, Publicis Sapient. "It allows retailers and platforms ...
The new ECAPI spec aims to simplify how advertisers share marketing outcomes with platforms, for cleaner data, easier integrations and smarter AI optimization. The post IAB launches Event and ...
Propelled by Unprecedented Demand from Global Martech Enterprises, GeoGen.io Bridges the Gap Between Strategic Content ...
APi Group targets $10B in 2028 revenues and 16% EBITDA margins, building on a robust track record of organic and M&A-driven ...
OMS Energy Technologies Inc. ("OMS” or the "Company”) (NASDAQ: OMSE), a growth-oriented manufacturer of surface wellhead ...
An AI that can be interrupted allows for efficiency. A customer can cut off a long legal disclaimer by saying, "I got it, ...
ODAIA and Pulse Health today announced a technology partnership that combines ODAIA's Campaign Intelligence with Pulse Health's Pulse Engagement Cloud. Together, the companies are driving automated ...
Voximplant, a leading cloud communications and Voice AI platform, announced native support for xAI’s Grok Voice Agent API for ...
New Platform Reduces Customer Support Calls by 60% for Early Adopters Through Intelligent WhatsApp and Web Widget ...
OpenAI has begun testing advertising in ChatGPT. Ad experts said OpenAI will need to prove a chatbot can actually sell.
This integration ensures cleaner data at the start of the process, stronger automation throughout the workflow, and a ...
New paper: how AI is reshaping veterinary workflows, and why open PIMS APIs and interoperability are key to reducing ...
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